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Pebio editorial team · Last updated: 1 November 2026

PR-Assistent/in

What is on your mind?

Salary: what employees earn

Actual salary (BA Entgeltatlas), not a pay scale. Median pay of full-time employees subject to social insurance; part-time is not included. The salary in your contract may differ.

Median per month (gross)

€5,480

Range per month (25% to 75%)

€4,230 – €7,172

  • Region: Germany
  • Applies to the occupational group KldB 92203 This occupational group covers several occupations, not only this one.
  • Data import: October 2026
  • Reference period of the figure: not stated in the dataset
  • The source states the number of cases and the publication threshold.

Source: BA-Entgeltatlas

More about this figure

Minimum rates are not actual salaries and are listed in the pay scale section.

Your own calculation: hourly rate

Convert your monthly gross pay into an hourly rate. This is a calculation from your own input, not a comparison with the median. Nothing is stored.

Pay scales and minimum rates

These are minimums if the stated scope applies to your employment. This is not legal advice.

There is no verified statement on statutory pay under the BGB for this occupation yet.

Statutory minimum wage

  • Statutory

    €13.90 per hour

    valid from 2026-01-01, until 2026-12-31

    § 1 Nr. 1 MiLoV5: „ab 1. Januar 2026 13,90 Euro brutto je Zeitstunde“

Source: Fifth Minimum Wage Adjustment Ordinance (MiLoV5), Federal Law Gazette 2025 I No. 268 · As of 2026-10-27

Upcoming rates (1)

  • Statutory

    €14.60 per hour

    valid from 2027-01-01 · upcoming

    § 1 Nr. 2 MiLoV5: „ab 1. Januar 2027 14,60 Euro brutto je Zeitstunde“

Source: Fifth Minimum Wage Adjustment Ordinance (MiLoV5), Federal Law Gazette 2025 I No. 268 · As of 2026-10-27

Terms explained
Generally binding collective agreement (AVE)
A collective agreement that the labour ministry has declared binding for all employers in a sector – even without union membership.
Framework agreement (Manteltarifvertrag)
Sets general working conditions such as working hours, leave and notice periods, not the level of pay.
Pay agreement (Entgelttarifvertrag)
Sets how much is paid per pay grade.
Pay grade (Entgeltgruppe)
The classification by task and qualification. It decides which amount in the pay table applies to you.

Which pay scale might apply to you?

We show no sector pay scale for this occupation. Check step by step: region, employer and sector, bargaining parties, scope and period, then the original text. A match means “possibly relevant, please check”, not “applies to you”.

BMAS collective agreement register

Career: possible moves

Occupations people move to from this one. Every rating shows how it was derived.

  • Employer Branding Manager

    HR & People

    Editorially selected · Dataset as of 2026-05-24

    Rating: schwer

    about 12 months

    Derivation

    What you bring: Campaign Management, Content-Strategie, Partner Communication, Präsentation, Stakeholder-Management, Storytelling

    According to the dataset: qualification paths

    Show qualification routes (5)
    • Candidate Experience
      1 option
      • Praxiserfahrung
        Description from the dataset

        Candidate-Experience-Kompetenz entsteht durch aktive Mitgestaltung von Bewerberprozessen; PR-Kommunikationserfahrung ist gut übertragbar. Wird neu aufgebaut.

    • Employer Branding
      1 option
      • Zertifikatslehrgang
        Description from the dataset

        Weiterbildung Employer Branding bei einer Hochschule oder einem HR-Fachverband (Kategorie: strategische Personalmarketing-Zertifizierung); vorhandene PR- und Kommunikationsstärken sind eine ideale Ausgangslage. Wird neu aufgebaut.

    • Investor Relations
      1 option
      • Praxiserfahrung
        Description from the dataset

        IR-Grundlagenwissen wird durch Hospitationen in Unternehmenskommunikations- oder IR-Abteilungen sowie Fachseminare von Handelskammern aufgebaut. Wird neu aufgebaut.

    • People Analytics
      1 option
      • Praxiserfahrung
        Description from the dataset

        People-Analytics-Kenntnisse werden durch datengestützte HR-Projekte aufgebaut; Vertiefung durch Hochschul-Weiterbildungsangebote zu HR-Datenanalyse. Wird neu aufgebaut.

    • Recruiting
      1 option
      • Zertifikatslehrgang
        Description from the dataset

        IHK-Seminar oder HR-Fachweiterbildung zu Recruiting und Personalauswahl; vermittelt Auswahlmethoden, Interviewführung und arbeitsrechtliche Grundlagen. Wird neu aufgebaut.

    Check this switch
  • Projektmanager/Projektmanagerin

    Management & Strategie

    Editorially selected · Dataset as of 2026-05-24

    Rating: schwer

    about 18 months

    Derivation

    What you bring: Partner Communication, Präsentation, Stakeholder-Management

    What is still missing: Budget, Confluence, Kanban, Product Management, Strategic Finance

    According to the dataset: qualification paths

    Show qualification routes (5)
    • Budgetplanung und -kontrolle
      1 option
      • Praxiserfahrung
        Description from the dataset

        Budgetkenntnisse werden durch schrittweise Übernahme von Projektkostenverantwortung aufgebaut; ergänzend IHK-Seminare zu Projektcontrolling. Wird neu aufgebaut.

    • Confluence
      1 option
      • Praxiserfahrung
        Description from the dataset

        Confluence als Kollaborationswerkzeug wird am schnellsten durch praktischen Einsatz im Team erlernt; interne Schulungen und herstellerseitige Dokumentation genügen in der Regel. Wird neu aufgebaut.

    • agile Aufgabensteuerung
      1 option
      • Zertifikatslehrgang
        Description from the dataset

        Agiles Projektmanagement-Zertifikat bei einem Weiterbildungsträger oder einer Hochschule. Wird neu aufgebaut.

    • Produktmanagement
      1 option
      • Praxiserfahrung
        Description from the dataset

        Produktmanagement-Kompetenz entsteht durch aktive Mitarbeit an Produktentwicklungsprozessen; PR-Kommunikationsstärken sind dabei hilfreich. Wird neu aufgebaut.

    • Strategische Finanzplanung
      1 option
      • Zertifikatslehrgang
        Description from the dataset

        IHK-Lehrgang zu Unternehmensfinanzierung oder betriebswirtschaftliche Weiterbildung an einer Fachschule; vermittelt Grundlagen strategischer Kostenplanung. Wird neu aufgebaut.

    Check this switch

Further paths have not been researched reliably yet.

Where else you can go

Routes many people do not think of straight away. Every statement names source and date; what is missing reads “not documented yet”.

  • Certified Marketing Specialist (Fachwirt, Bachelor Professional in Marketing)

    You develop marketing strategies, plan and implement marketing concepts and projects, analyse marketing processes and take on leadership tasks. The chamber places the exam at bachelor level.

    Why you fit

    Campaign, content and stakeholder experience from PR can count as work experience if it relates substantially to marketing tasks.

    The route there

    Further training and exam
    Admission via training as a Kaufmann/Kauffrau für Marketingkommunikation, via another recognised vocational qualification plus one to two years of work experience afterwards, via at least 90 ECTS in a business studies programme plus two years of experience, or via five years of work experience. The experience must relate substantially to marketing tasks. The exam is called Geprüfter Fachwirt für Marketing – Bachelor Professional in Marketing.

    Source: IHK Köln: Fachwirt/-in für Marketing · As of 2026-10-31 (abgerufen)

    Duration
    not documented yet
    Cost
    Exam fee at IHK Köln: 488 euros for first-time candidates. The course provider's fee comes on top.

    Source: IHK Köln: Fachwirt/-in für Marketing · As of 2026-10-31 (abgerufen)

    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Ask your IHK to confirm admission before you book a course.

  • Online Marketing Manager (IHK certificate)

    You run online channels such as search advertising, SEO, social media advertising and web controlling. Strategy, email and content marketing are part of it.

    Why you fit

    You know content, campaigns and social media from PR; this adds paid advertising, SEO and tracking.

    The route there

    Further training and exam
    Live online certificate course by IHK Darmstadt. No particular degree or work experience required. Certificate after attendance, course test, project work and oral discussion.

    Source: IHK Darmstadt: Online-Marketing-Manager IHK · As of 2026-10-31 (abgerufen)

    Duration
    80 hours of teaching, mostly in the evenings over several months.

    Source: IHK Darmstadt: Online-Marketing-Manager IHK · As of 2026-10-31 (abgerufen)

    Cost
    Course fee at IHK Darmstadt: 1,963.50 euros, plus course books and the IHK Open Badge.

    Source: IHK Darmstadt: Online-Marketing-Manager IHK · As of 2026-10-31 (abgerufen)

    Funding
    not documented yet
    Salary
    not documented yet
    Particulars
    According to the IHK, the certificate is not equivalent to a public-law qualification and is not a personal certification.

    Source: IHK Darmstadt: Online-Marketing-Manager IHK · As of 2026-10-31 (abgerufen)

    Your next step: Compare dates and fees across the IHKs that offer the course.

  • Employer Branding Manager (IHK certificate)

    You build an employer brand with its messages and derive the career site, social media and campaigns from it. Reputation management and referral marketing are part of it.

    Why you fit

    Storytelling, campaigns and reputation work from PR carry an employer brand.

    The route there

    Further training and exam
    Live online certificate course by IHK Köln. The announcement lists no formal admission requirements. Certificate after regular attendance and a performance record (project work with presentation).

    Source: IHK Köln: Employer Branding Manager/in (IHK) · As of 2026-10-31 (abgerufen)

    Duration
    Six full teaching days, held live online.

    Source: IHK Köln: Employer Branding Manager/in (IHK) · As of 2026-10-31 (abgerufen)

    Cost
    2,090 euros per participant at IHK Köln.

    Source: IHK Köln: Employer Branding Manager/in (IHK) · As of 2026-10-31 (abgerufen)

    Funding
    If you live in North Rhine-Westphalia, you can apply for an Bildungsscheck under certain conditions. Solo self-employed people can apply for a KOMPASS quality voucher.

    Source: IHK Köln: Employer Branding Manager/in (IHK) · As of 2026-10-31 (abgerufen)

    Salary
    not documented yet

    Your next step: Check the next date and whether you qualify for the funding.

Show more routes (5)
  • Bachelor's in Public Relations (Hannover University of Applied Sciences)

    You study concept development, press and media relations, internal and online PR, strategic communication management and crisis communication. A four-month internship is planned in the fourth semester; alternatively, a study semester at a partner university abroad is possible.

    Why you fit

    The degree adds theory and strategy to your PR practice.

    The route there

    Further training and exam
    Bachelor Public Relations (B.A.) at Hochschule Hannover in Lower Saxony. Access via a university entrance qualification or prior education recognised as equivalent by the ministry. Starts in the winter semester only.

    Source: Hochschule Hannover, Fakultät III: Public Relations (BPR) · As of 2026-10-31 (abgerufen)

    Duration
    Standard period of study of six semesters full-time, including the practical phase and bachelor thesis.

    Source: Hochschule Hannover, Fakultät III: Public Relations (BPR) · As of 2026-10-31 (abgerufen)

    Cost
    not documented yet
    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Check access and the application deadline on the programme page.

  • Master's in Communication Management (Hannover University of Applied Sciences)

    You deepen communication management in a master's programme. The university selects students through an application and an aptitude interview.

    Why you fit

    Your PR experience can count as relevant practical experience for admission.

    The route there

    Further training and exam
    Admission: a completed first-cycle degree (bachelor's, Diplom or Magister) in communications, for a bachelor's with at least 150 credit points, and relevant practical experience (internships, freelance work) of at least four months. The selection committee decides on the basis of the applications whom it invites to an aptitude interview in Hannover. Intake once a year in the winter semester, 20 places.

    Source: Hochschule Hannover, Fakultät III: Master Kommunikationsmanagement, Bewerbung und Zulassung · As of 2026-10-31 (abgerufen)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Check the university page for the deadline for the next winter semester.

  • Certified Media Specialist (Medienfachwirt, Bachelor Professional in Media)

    You manage products and processes of print and digital media production and take on leadership and organisation tasks. The exam consists of written tasks, project work, a presentation and an oral discussion.

    Why you fit

    You know media channels and workflows from PR; the qualification adds production, costs and people management.

    The route there

    Further training and exam
    First exam part: training in the print and media industry, or another recognised training occupation plus relevant work experience, or long relevant experience. Second part: trainer aptitude and the first part. IHK Region Stuttgart recommends filing the application before the course starts.

    Source: IHK Region Stuttgart: Medienfachwirt · As of 2026-10-31 (abgerufen)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    In Baden-Württemberg the offices for training support inform about funding under the AFBG (Aufstiegs-BAföG).

    Source: IHK Region Stuttgart: Medienfachwirt · As of 2026-10-31 (abgerufen)

    Salary
    not documented yet

    Your next step: Have your IHK confirm admission in advance.

  • Certified Office and Project Organisation Specialist (Fachwirt)

    You coordinate decision processes, maintain customer relationships and steer business processes in the office environment. In the exam you work on a project topic and present it.

    Why you fit

    Organisation, coordination with stakeholders and presentations from PR assistance match the fields of action.

    The route there

    Further training and exam
    Admission via a commercial or administrative training plus work experience, via another training plus longer experience, or via long work experience. Admission is also possible if you credibly show the required professional capability. A course alone does not entitle you to sit the exam. The level corresponds to a bachelor's.

    Source: IHK Köln: Fachwirt/-in für Büro- und Projektorganisation · As of 2026-10-31 (abgerufen)

    Duration
    not documented yet
    Cost
    Exam fee at IHK Köln: 488 euros for first-time candidates. The course fee comes on top.

    Source: IHK Köln: Fachwirt/-in für Büro- und Projektorganisation · As of 2026-10-31 (abgerufen)

    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Compare course providers and request admission from the IHK.

  • Certified Business Manager (Betriebswirt, IHK)

    You develop strategies in sustainable corporate management, design organisational structures and apply HR instruments. You coordinate operational processes in line with legal requirements.

    Why you fit

    After a Fachwirt or a degree with experience, this is the next step up towards management.

    The route there

    Further training and exam
    Admission: a passed Fachwirt or Fachkaufmann exam, a state exam at a commercial technical school, or a business-related university degree. For the last two routes at least one year of relevant experience is needed. Admission is checked before registration.

    Source: IHK Lüneburg-Wolfsburg: Geprüfter Betriebswirt · As of 2026-10-31 (abgerufen)

    Duration
    not documented yet
    Cost
    Exam fee at IHK Lüneburg-Wolfsburg: 950 euros, split into the written, oral and cross-disciplinary parts. The course fee comes on top.

    Source: IHK Lüneburg-Wolfsburg: Geprüfter Betriebswirt · As of 2026-10-31 (abgerufen)

    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Clarify admission with your IHK before you book a course.

What matters to you

Choose what matters to you, if you like. We then show the matching facts about this job. There is no weighting, no rating and no overall score.

What matters to you? (optional, several possible)

Important to you

Without a selection you get a general orientation: salary, collective agreements, skills, career and knowledge are in the sections of this page. Choose above what matters to you and we will point you to the matching places.

How we assign facts
  • Financial situation: Salary, Pay scales
  • Security & predictability: Pay scales, Job market
  • Work environment & belonging: No data
  • Recognition & competence: Skills
  • Growth & self-determination: Career, Skills

Job market: what job ads ask for

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