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Pebio editorial team · Last updated: 1 November 2026

Designer/in (Hochschule) - Mediendesign

What is on your mind?

Salary: what employees earn

Actual salary (BA Entgeltatlas), not a pay scale. Median pay of full-time employees subject to social insurance; part-time is not included. The salary in your contract may differ.

Median per month (gross)

€3,063

Range per month (25% to 75%)

€2,474 – €3,858

  • Region: Germany
  • Applies to the occupational group KldB 93522 This occupational group covers several occupations, not only this one.
  • Data import: October 2026
  • Reference period of the figure: not stated in the dataset
  • The source states the number of cases and the publication threshold.

Source: BA-Entgeltatlas

More about this figure

Minimum rates are not actual salaries and are listed in the pay scale section.

Your own calculation: hourly rate

Convert your monthly gross pay into an hourly rate. This is a calculation from your own input, not a comparison with the median. Nothing is stored.

Pay scales and minimum rates

These are minimums if the stated scope applies to your employment. This is not legal advice.

There is no verified statement on statutory pay under the BGB for this occupation yet.

Statutory minimum wage

  • Statutory

    €13.90 per hour

    valid from 2026-01-01, until 2026-12-31

    § 1 Nr. 1 MiLoV5: „ab 1. Januar 2026 13,90 Euro brutto je Zeitstunde“

Source: Fifth Minimum Wage Adjustment Ordinance (MiLoV5), Federal Law Gazette 2025 I No. 268 · As of 2026-10-27

Upcoming rates (1)

  • Statutory

    €14.60 per hour

    valid from 2027-01-01 · upcoming

    § 1 Nr. 2 MiLoV5: „ab 1. Januar 2027 14,60 Euro brutto je Zeitstunde“

Source: Fifth Minimum Wage Adjustment Ordinance (MiLoV5), Federal Law Gazette 2025 I No. 268 · As of 2026-10-27

Statutory minimum training pay (§ 17 BBiG), € gross per month

What counts is the year training starts, not the month of payment: whoever starts in 2026 keeps the 2026 rate.

Terms explained
Generally binding collective agreement (AVE)
A collective agreement that the labour ministry has declared binding for all employers in a sector – even without union membership.
Framework agreement (Manteltarifvertrag)
Sets general working conditions such as working hours, leave and notice periods, not the level of pay.
Pay agreement (Entgelttarifvertrag)
Sets how much is paid per pay grade.
Pay grade (Entgeltgruppe)
The classification by task and qualification. It decides which amount in the pay table applies to you.

Which pay scale might apply to you?

We show no sector pay scale for this occupation. Check step by step: region, employer and sector, bargaining parties, scope and period, then the original text. A match means “possibly relevant, please check”, not “applies to you”.

BMAS collective agreement register

Career: possible moves

Occupations people move to from this one. Every rating shows how it was derived.

  • Content Strategist

    Medien & Redaktion

    Editorially selected · Dataset as of 2026-05-24

    Rating: schwer

    about 15 months

    Derivation

    What you bring: Partner Communication, Storytelling

    According to the dataset: qualification paths

    Show qualification routes (5)
    • Analytics
      1 option
      • Praxiserfahrung
        Description from the dataset

        Web-Analytics-Grundlagen werden am besten durch praktische Arbeit mit gängigen Analyse-Plattformen aufgebaut. Der Einstieg gelingt über eigene Projekte oder Hospitationen in datengetriebenen Marketing-Teams; das Wissen wird neu aufgebaut.

    • Compliance und Datenschutz
      1 option
      • IHK-/Kammer-Zertifikatslehrgang
        Description from the dataset

        Datenschutz- und Compliance-Grundlagen vermitteln kompakte Seminare bei IHK oder anderen öffentlich anerkannten Bildungsträgern. Besonders relevant sind DSGVO-Anwendung und redaktionelle Sorgfaltspflichten; das Wissen wird neu aufgebaut.

    • Datenanalyse
      1 option
      • Praxiserfahrung
        Description from the dataset

        Datenanalyse-Kompetenzen werden durch kontinuierliche praktische Anwendung in Projekten aufgebaut. Ergänzend bieten Hochschulen und Fachschulen Kurzkurse zu Grundlagen der Datenanalyse an; das Wissen wird neu aufgebaut.

    • Produktmanagement
      1 option
      • Praxiserfahrung
        Description from the dataset

        Produktmanagement-Verständnis entsteht vor allem durch Mitarbeit in cross-funktionalen Teams. Ergänzend bieten Hochschulen und Berufsverbände Weiterbildungsformate an, die Grundlagen wie Roadmap-Planung und Stakeholder-Abstimmung vermitteln; das Wissen wird neu aufgebaut.

    • Suchmaschinenoptimierung
      1 option
      • Praxiserfahrung
        Description from the dataset

        SEO-Kompetenz wird primär durch praktische Anwendung aufgebaut. Fachschulen und Berufsverbände bieten ergänzende Zertifikatslehrgänge zu digitaler Suchmaschinenoptimierung an; das Wissen wird neu aufgebaut.

    Check this switch
  • Art Director

    Marketing, Medien & Kreativ

    Editorially selected · Dataset as of 2026-05-24

    Rating: schwer

    about 18 months

    Derivation

    What you bring: Adobe Creative Suite, Content-Strategie, Figma, Partner Communication, Storytelling, Visual Design

    According to the dataset: qualification paths

    Show qualification routes (5)
    • Branding
      1 option
      • Praxiserfahrung
        Description from the dataset

        Markenentwicklung und Markenführung werden neu aufgebaut — am wirkungsvollsten durch eigenverantwortliche Projektarbeit in der Zusammenarbeit mit Marketing- und Strategieteams sowie durch begleitende Fachliteratur und Verbandsangebote aus dem Kommunikationsdesign-Umfeld.

    • Brand Management
      1 option
      • IHK-/Kammer-Zertifikatslehrgang
        Description from the dataset

        Zertifikatslehrgänge zu Markenmanagement und Markenstrategie an IHK oder Fachakademien vermitteln Methoden der Markenpositionierung, Markenarchitektur und Marken-Controlling. Das Wissen wird neu aufgebaut.

    • Budgetverantwortung
      1 option
      • Praxiserfahrung
        Description from the dataset

        Budgetplanung und -controlling für kreative Projekte wird neu aufgebaut — typischerweise durch schrittweise übernommene Verantwortung in Projekten sowie interne Schulungen zu Grundlagen der kaufmännischen Planung.

    • Motion Design
      1 option
      • Praxiserfahrung
        Description from the dataset

        Kenntnisse in Bewegtbild-Gestaltung und Animationstechnik werden neu aufgebaut — durch selbstgesteuertes Lernen mit Fachportalen, Übungsprojekten und Mentoring durch erfahrene Motion-Designer. Vorhandene Adobe-CS-Kenntnisse erleichtern den Einstieg erheblich.

    • Präsentation
      1 option
      • Praxiserfahrung
        Description from the dataset

        Präsentationskompetenz — konzeptionelle Überzeugungsarbeit gegenüber Kunden und internen Stakeholdern — wird neu aufgebaut. Vorhandene Storytelling-Stärke ist bereits übertragbar und bildet eine gute Basis.

    Check this switch

Further paths have not been researched reliably yet.

Where else you can go

Routes many people do not think of straight away. Every statement names source and date; what is missing reads “not documented yet”.

  • Become a UX designer via the Master's in User Experience Design

    You design digital products around user needs: interaction design, prototypes, user tests. You work between development, design and marketing.

    Why you fit

    Visual design, portfolio and practice from media design are your base. You still need user research, information architecture and programming skills.

    The route there

    Further training and exam
    Master's in User Experience Design (M.Sc.) at TH Ingolstadt, full or part time. The university assesses your documents in an aptitude procedure; you must show programming and design competence and work experience. Content: HCI methods, interaction design, prototyping.

    Source: Technische Hochschule Ingolstadt, programme page M.Sc. User Experience Design · As of 2026-11-01 (retrieved)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Read the aptitude statute of TH Ingolstadt and map your modules to the required subject groups.

  • Move up to art director or creative director with a Master's in Communication Design

    You own the visual line of campaigns and brands and lead designers. You win clients over with concepts.

    Why you fit

    You bring design confidence and storytelling. You still build brand management, budget responsibility and team leadership.

    The route there

    Further training and exam
    Master of Arts in Communication Design at Hochschule Mainz, full time. Entry via an aptitude test with a portfolio. The university names art director and creative director as possible career fields; art direction is not a separate focus.

    Source: Hochschule Mainz, programme page Master Kommunikationsdesign · As of 2026-11-01 (retrieved)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Assemble your portfolio and check the university's portfolio deadline.

  • Specialise in motion design and animation through the Time-Based Media degree

    You design moving images: 2D and 3D animation, film and interactive applications. You work in studios, agencies or productions.

    Why you fit

    Your design and Adobe skills ease the start. You still build animation technique and moving-image production.

    The route there

    Further training and exam
    Bachelor's in Time-Based Media (B.A.) at Hochschule Mainz with focus areas animation, film and interaction. Entry via an aptitude test with a portfolio. The university names design studios, film and advertising agencies and self-employment as career fields.

    Source: Hochschule Mainz, programme page Bachelor Zeitbasierte Medien · As of 2026-11-01 (retrieved)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Check the portfolio deadlines and build an animation project for your portfolio.

Show more routes (4)
  • Qualify as a certified media specialist (Bachelor Professional in Media)

    You plan and steer media productions and lead teams. You handle organisation, project work and client presentations.

    Why you fit

    If you design media, you understand production. The qualification adds business management, law and leadership.

    The route there

    Further training and exam
    Certified Media Specialist (Bachelor Professional in Media), chamber exam in two parts. Part I: legally aware and business management action, methods of information, communication and planning, teamwork. Part II: media production (print and digital media production, print media production, prepress, print media costing; written) and leadership and organisation (situational tasks, project work, presentation with technical discussion). Admission to Part I: a training occupation in the printing and media industry, or another training occupation plus at least one year of relevant experience, or at least four years of relevant experience. For Part II you need at least one further year of work experience, and Part I must have been passed no more than five years earlier.

    Source: IHK Rhein-Neckar, Geprüfte Medienfachwirte · As of 2026-11-01 (retrieved)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    The employment agency may fund further training if it is needed to end or avert unemployment. Requirements are prior counselling, an approved measure and an approved provider; the education voucher certifies this.

    Source: § 81 SGB III · As of 2026-11-01 (retrieved)

    Salary
    not documented yet

    Your next step: Ask your chamber (IHK) about admission and available courses.

  • Build marketing and brand skills as a certified marketing specialist

    You plan marketing measures, steer campaigns and work with brand and sales teams. You present concepts and manage budgets.

    Why you fit

    Brand, budget and presentation are gaps on the way to art direction and brand work. This chamber qualification closes them.

    The route there

    Further training and exam
    Certified Marketing Specialist (Fachwirt für Marketing), Bachelor Professional in Marketing, chamber exam with a written part and a presentation or technical discussion. Admission under § 53c BBiG: among others at least five years of relevant experience, or a business studies programme (at least 90 ECTS) plus two years of experience. The experience must fit the marketing tasks.

    Source: IHK Hannover, Fachwirt für Marketing · As of 2026-11-01 (retrieved)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    The employment agency may fund further training if it is needed to end or avert unemployment. Requirements are prior counselling, an approved measure and an approved provider; the education voucher certifies this.

    Source: § 81 SGB III · As of 2026-11-01 (retrieved)

    Salary
    not documented yet

    Your next step: Read your chamber's exam regulations and check which experience counts as relevant.

  • Work as a self-employed designer

    You take commissions from agencies and companies or build your own studio. You handle acquisition, quotes and invoicing yourself.

    Why you fit

    You bring design, portfolio and client communication. You still build acquisition, pricing and administration.

    The route there

    Further training and exam
    not documented yet
    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    Start-up grant (Gründungszuschuss) under § 93 SGB III: you end unemployment through self-employed full-time work. When you start, at least 150 days of unemployment benefit entitlement must remain. An expert body (e.g. chamber, trade association) confirms viability, and you set out your skills.

    Source: § 93 SGB III · As of 2026-11-01 (retrieved)

    Salary
    not documented yet
    Particulars
    Under § 1 KSVG, self-employed artists and publicists are insured in pension, health and long-term care insurance if they pursue the artistic or publicist work for gain and not merely temporarily and employ at most one employee in it; trainees and marginal employees do not count. The provision does not name designers explicitly.

    Source: § 1 KSVG · As of 2026-11-01 (retrieved)

    Your next step: Have your start-up plan assessed by a chamber or trade association.

  • Doctorate or senior civil service after the Master's

    You do research in a doctoral project or take on tasks in the senior civil service, for example in cultural institutions or public authorities.

    Why you fit

    A Master's in Communication Design opens these paths. You need the Master's degree first.

    The route there

    Further training and exam
    Hochschule Mainz names the Master's in Communication Design as a prerequisite for doctoral studies and for a career in the senior civil service. Entry to the Master's via an aptitude procedure with a portfolio review.

    Source: Hochschule Mainz, programme page Master Kommunikationsdesign · As of 2026-11-01 (retrieved)

    Duration
    not documented yet
    Cost
    not documented yet
    Funding
    not documented yet
    Salary
    not documented yet

    Your next step: Talk to the university's student advisory service about doctoral options.

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How we assign facts
  • Financial situation: Salary, Pay scales
  • Security & predictability: Pay scales, Job market
  • Work environment & belonging: No data
  • Recognition & competence: Skills
  • Growth & self-determination: Career, Skills

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