Marketing & Medien

Betriebswirt/in (Hochschule) - Marketing

Data: Q2 2026

A Betriebswirt/in (Hochschule) - Marketing earns an average of 77.760 € gross per year in Germany. The salary range is 56.220 € (entry level) to 0 € (senior).

Source: · Entgeltatlas (Federal Employment Agency)

Betriebswirt/in (Hochschule) - Marketing Salary in Germany

Entry level

56.220 €

per year

Median

77.760 €

per year

Senior

0 €

per year

Monthly: 6.480 € median

Top skills from current job ads

Live

Aggregated from real job postings across Germany — refreshed regularly.

Top skills (hard + tool)

Englisch ·234Kampagnenmanagement ·135Events & Messen ·64Buyer Personas ·61Deutsch B1 ·58Product Metrics ·57Sterilisation ·54Adobe Creative Cloud ·50CRM ·50SEO ·47

Soft skills

KommunikationSelbstständigkeitKreativitätTeamfähigkeitOrganisationstalentFlexibilitätReisebereitschaftMotivationVerantwortungsbewusstseinKundenorientierung

Source: Pebio Knowledge Graph · 9,000+ active skills · 16,000+ analyzed postings

Career Paths from Betriebswirt/in (Hochschule) - Marketing

Most promising career transitions based on skill overlap

Marketing Manager

Marketing, Medien & Kreativ

leicht

Online Marketing Manager

Marketing, Medien & Kreativ

leicht

schwer

Kommunikationsmanager

Marketing, Medien & Kreativ

schwer

Creative Strategist

Marketing, Medien & Kreativ

schwer

What's next?

Explore Betriebswirt/in (Hochschule) - Marketing with our tools: market data, career paths, or skill match.

Ready to apply as Betriebswirt/in (Hochschule) - Marketing?

Find out how well your CV matches the requirements — free in 30 seconds.